Dr. Amy B Hollingsworth Berkhouse
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Using Big Data and Social Media to Predict Student Success

10/15/2014

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The basic premise of this TED talk was that scientists can look at the data from Facebook about what you “like,” and then make predictions about you. In the case Golbeck presents, many smart people have “liked” curly fries from Arby’s. (I also happen to love them!) So, which came first? Do more smart people like curly fries? Or did one smart person, who hangs out on Facebook with people who also happen to be smart, like those curly fries, and then their smart friends saw their like, and liked also?
Jennifer Golbeck: The curly fry conundrum: Why social media “likes” say more than you might think


Do you like curly fries? Have you Liked them on Facebook? Watch this talk to find out the surprising things Facebook (and others) can guess about you from your random Likes and Shares. Computer scientist Jennifer Golbeck explains how this came about, how some applications of the technology are not so cute — and why she thinks we should return the control of information to its rightful owners.

I began thinking about big data, and predicting student success. It’s not just “evil corporations” who would have access to our data. What about the universities, or the government? The movie, Minority Report, was grounded on the premise of the government being able to arrest murderers, before they committed the crimes.


Let’s say a college, who has its students go “like” their Facebook page, could do a data analysis of all the students on it’s Facebook site. That school could then categorize their students into those who complete their degrees, and those students who fail out or quit. Maybe there is a certain pattern that successful students take, and a certain like pattern that unsuccessful students demonstrate. What if liking Starbucks was an indicator of student success (drink more coffee, study longer) and liking the local bar (take out stress, let’s go drink!) was an indicator of student failure?


It’s often been said that the SATs, the ACTs, or GPA do not adequately predict who is going to be successful in college. What if social media data patterns DO tell us who is successful or not?


To take it a step further, what if schools made it so part of your college application package was to HAVE TO like the college page? Then, the school could collect data about you… What if the school sees a pattern in your Facebook likes that is that of an unsuccessful student, and then never lets you in? What if you didn’t know your data was being used in that way? What if the data shows that minorities have patterns of unsuccessful behavior? Could social media data discrimination be the next big outrage?


Or, what if this data was put towards helping students already enrolled? If the college sees a students starting a pattern on Facebook that shows distress - end of the semester complaining, substance abuse, withdrawing from friends - what if the school then stepped in to intervene? Just like in 1997, when I was in undergrad, the Resident Assistants would report you to the student life department if they thought you showed patterns of failure (sleeping late, missing classes, drinking, filthy room, not showering), what if Facebook is now used to look for patterns?


The data is there. Big Brother is here. My question is, should we not let scientists analyze our data? I might be HAPPY if Facebook reported to the college that I was showing a pattern of failure I didn’t recognize myself, and then got me help. I might not be happy, however, if my Facebook showed a pattern of failure, and the school kicked me out, because I was no longer worth “the investment.”


What if my employer could analyze me to see if I was worth hiring? (WHOOPS! They are already watching you at work)


What if doctors could predict which patients would comply with their directives? (WHOOPS! Neuroscientists already can)


What if Target could predict I was pregnant, and then send me coupons? (WHOOPS! Target already figured out a teen was pregnant, before she told her dad)


Here are the top ten movies that predicted the future, before it actually happened.


Chilling, thought-provoking, and raises more questions than it answers. What if I applied to a college, and they told me, “We analyzed your social media patterns, and those patterns show you only have a 23% likelihood of achieving your degree. Therefore, you don’t get in.” What if I could be in that 23% who DID succeed? Shouldn’t I be allowed to try? Or does the college know IN FACT that I CAN’T be successful, and won’t let me waste my money? Or does the school let me in, and THEN use my data to shape me, mold me, personalize my education to MAKE ME a success? Who gets to decide - me, Facebook, or the university?



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Educational Technology, Time Management, Being Humble, and Amazing Microscopes

9/8/2014

1 Comment

 
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http://mashable.com/2014/04/03/sesame-street-microsocope/
“True humility is not thinking less of yourself; it is thinking of yourself less.” — C.S. Lewis
1. Ed Tech


Amy - When I was a teacher, I was a (sigh) hoarder. I knew to stock all the copier paper, construction paper, pens, markers, glue, and knick-knacks available at any time, because if I didn’t, it wouldn’t be there in the future. This article talks about the ways educators can do more with technology in the classroom.

Article - 5 Ways To Do EdTech On A Shoestring Budget


If teachers ran the government, we wouldn't have a national debt. Teachers are frugal. Very frugal. I’m not saying I reuse dental floss or anything, but the lengths I’ve gone to save money are amazing.  This is because the money I’m saving is often…mine. Still, sometimes a teacher has to spend. I buy tons of pencils, papers, documentaries, resources, and other things each year. What I really want is unlimited access to the types of technologies my students find most engaging. Sometimes I feel this is way outside of my budget.


The five ways to do tech on a budget are 1. BYOD (Bring Your Own Device). 2. Purchase Carefully (Will students use this? Will they look forward to using this or will it be a burden? Does it fill some need or make life easier?). 3. Stream (Amazon Prime and Netflix). 4. Bring Tech to the Students (Labs are expensive. Bring the tech TO the students). 5. Go Paperless

2. Time Management


Amy - I use time-tracking software at school. It tells me where I am spending my time, and if I’m spending my time doing the “productive behaviors.” I use RescueTime. It helps me to stay productive, keep from getting distracted, understand my daily habits, and to balance my work with my busy life!
Article - Time is of the essence, so you better track it well


My story of how I learned to embrace time tracking software has very little to do with efficiency and creativity more of an appreciation and awareness of my working hours. Who gets your time? By tracking, I was shown an ugly truth – that precious minutes of my day were being spent unwisely on financially and spiritually unrewarding endeavors.


At these moments, I would go on Facebook to see friends’ familiar faces and have a Gchat with old colleagues from my journalism days. These crutches weren’t doing me any favors in terms of getting me acclimated to my new job.

Once I tracked them, I realized that I was spending time avoiding tasks because I was nervous about taking them on and failing.


If you’re honest with yourself, you’ll get a true audit of your day. If you can’t face all the time you spend on social media or watching YouTube videos to avoid your work day, then you probably need more than just time tracking software.

3. Being Humble


Amy - Really helpful advice for people like me who are teachers, need to work with teams of teachers, and need to work with students. This very concept is described in great detail in "Think and Grow Rich" by Napoleon Hill. That teams want to work with leaders who don't brag, are positive, are kind, and who push the team in the right direction.


As a Biologist, I sometimes struggle with "experts in the field" who are arrogant and have lost sight of their beginnings. They don't believe that their accomplishments were luck, they believe they are smarter than everyone else. Very elitist, and very belittling to the people they are supposed to help. I always strive to be a better leader, to be kind to my students (even when they make me nuts), and to help as many people as I can.

Article - Why the best entrepreneurs and creators are humble



In an age where social media runs rampant with humblebrags and constant barking, humility grows scarcer every day. While this trend may not appear to have any face value, it holds significant implications for your personal achievements, your team building and relationships, and a more realistic projection of the future.


Embracing humility, and being humble, doesn’t mean never talking about your achievements and accomplishments. As 19th century author and preacher Charles Spurgeon eloquently explains it:

Humility is to make a right estimate of one’s self. It is no humility for a man to think less of himself than he ought, though it might rather puzzle him to do that.


It’s futile to brag about things that haven’t happened yet. Instead, remind yourself that these future events aren’t set in stone — and success isn’t the only possible outcome. Be grateful that you have someone to listen to this and keep you accountable. Whether it’s between friends, or collaborators and colleagues studies show humility to be a trait we value in others.


Humility pushes you to achieve more, Humility builds better teams, and Humility will be the downfall of arrogance.

4. Microscopes


Amy - As a Biologist, I have LOVED looking at the microscopic world. From viewing bacteria, parasites, pond water, macroinvertebrates, and all kinds of little things, the microscopic world holds many of the answers to the questions we ask. We can diagnose diseases. We can find out what’s hurting our ecosystems. We can figure out how systems work. Whether your microscope is a stereoscope (that magnifies up to 40x) or a SEM (scanning electron microscope that can view up to 12,000x) or a TEM (transmission electron microscope that can view up to 50 million times!) Unlocking the microscopic world has given mankind an amazing portal into another universe.

Article - 5 Common Objects That Look 300x Cooler Under a Microscope


A microscope can reveal the fascinating world hiding in everyday objects.

If you paid any attention in science class, you know that tiny cells and molecules form the building blocks of most things. Everyday things can look completely different — even otherworldly — when magnified.


SEE ALSO: 5 Fun Science Experiments for Kids


Sesame Street's triangle-loving monster Telly stopped by Mashable's #5facts to discover the mysterious unseen intricacies of ordinary objects.

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http://thenextweb.com/entrepreneur/2014/04/06/best-entrepreneurs-creators-humble/#comments
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    Dr. Amy B. Hollingsworth

    Author

    Dr. Amy B Hollingsworth has worked in education for over 20 years. Most recently, she was a Learning Coach at the NIHF STEM School in Akron. She served as the Executive Director of Massillon Digital Academy. She was the District Technology Specialist at Massillon. She also was the Natural Science Biology Lab Coordinator at The University of Akron. She specializes in Biology Curriculum and Instruction, STEM education, and technology integration. She has written six lab manuals, and an interactive biology ebook. She has dedicated her life to teaching and learning, her children - Matthew, Lilly, and Joey, her husband Ryan, and her NewfiePoo Bailey.

    What's Amy Reading?

    • College Insurrection
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    • HuffPo College
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    • The Simple Dollar
    • Tim Ferriss
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    • Mashable
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